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Aesthetics of change, MAK
Aesthetics of change, MAK
Aesthetics of change, MAK
Aesthetics of change, MAK
Aesthetics of change, MAK
Aesthetics of change, MAK
Aesthetics of change, MAK
Aesthetics of change, MAK

BWM Architekten and Sanja Utech of koerdtutech developed a highly informative exhibition tour entitled “Aesthetics of Change”, which takes an in-depth look at the history of the University of Applied Arts and its sphere of influence. The exhibition’s alphabetical arrangement dissolves the customary chronological format by presenting famous names, historical periods and significant works side by side with unknown or surprising exhibits.

 The exhibition design is inspired by the idea of experimentation and impermanence – symbolised by the lightweight carrier medium paper. Posters on which the exhibits are arranged systematically serve as “file cards” bearing an index from A to Z. The exhibition space, entirely covered by posters according to this system, therefore allows for a wall-filling presentation of the exhibits from floor to ceiling.

Task
Planning and design for the exhibition in the lower MAK Exhibition Hall to commemorate 150 years since the foundation of the University of Applied Arts Vienna

Status
Completion Exhibition duration: December 12, 2017 – April 4, .2018

Client
MAK – Austrian Museum of Applied Arts

BWM Team
Sanja Utech / Büro koerdtutech

Participants

Graphic design
Perndl+Co

Curators MAK
Elisabeth Schmuttermeier, Patrick Werkner

Press

9 February 2018

Die Presse

In Zukunft hängt der Himmel voller Weibel

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9 February 2018

Wiener Zeitung

Vom Kunstgewerbe zur Kunstpille

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